ASAF SHAHAR UX WRITER
I create clear, simple, and useful content
for humans
Work
Work
Corotrac
Coronavirus tracker app
I helped design, and write microcopy for this useful coronavirus symptoms tracker
Content design
Gov.il - Passport application page
I researched user pains, needs and behavior to make gov.il's most popular page better
Life events
Content strategy
Life events is a new way for citizens to interact with government, that is currently in design
GovID
UX Writing
I wrote microcopy to guide users through GovID, the government's Single Sign On platform
User interviews
Content strategy
Interviewing users helped me write better content in their words
Passport application prototype
Content design
Good UX writing isn't just about choosing the right words, it's also about knowing how to develop a coherent and seamless flow for users
About
So, who am I?
I discovered I was a UX Writer/Content Designer after doing it for a while without realizing it. One day my brain said, "Ohhh! That's what we've been up to all this time".
Things clicked.
I've done all sorts of interesting stuff to get me here.
I studied and worked in animation making funny cartoons, trained as a phototherapist using photography to treat victims of terrorism and people with mental illness, and I managed an international youth department and summer camps.
These days I am the English UX content writer for gov.il, Israel's government website.
I love writing for users, solving problems, and creating great experiences for humans.